Production Title

Callum has set about making the opening title of our production company 'Lightning Productions' and roughly this is what has been created so far. 

We felt that the black background with the white writing stuck to the typical generic conventions shown to us through real media products during our research. We then decided to modernise this with the lightning bolt making it more appealing and interesting to the audience. We also liked the idea of lightning because it links with the saying 'the calm before the storm'  and this fits with the narrative of our opening. This is because we start with slow continuity and little action until it builds up to a climax towards the end.

As a group we like this title and we will have to play around with it on premiere and see whether it would be best to animate it, or to simply leave it as a still image with simple dissolve effects surrounding it.